Pharma – Commercial Strategy Ireland & UK
Where we started
Our client is a leading international developer, manufacturer and marketer of veterinary pharmaceuticals and animal health care products. Having expanded significantly in recent years in the US, they now have plans to accelerate market share in Europe over the next 2-5 year period.
Based on a number of recommendations, Pathfinder was invited to work with the Senior Commercial Team for Ireland and the UK to develop a Commercial Strategy for the business for the next three years.